I did a piece on the basis of customer care, it’s here in case you missed it. I want to touch on the way that your customer care talks to the customers they service. Again, if we are not able to get the basics right we can’t expect to give great customer experiences. I’ve noticed a significant change in the way that customers expect to be spoken to. I attribute this to the growth of instances messaging. In the past, customers could send long winded…Continue Reading “The change in tone in customer care”

Having been an avid sportsman for most of my life, I’ve learned that learning the basics is the basis of not looking like a complete idiot. I’ve played a spot of football and I suffer from a condition where I think I am infinitely better than I am, but I was taught the basics and so I am not a complete plonker on the field. Your customer care basics need to be sound so you can take the first step to serving your customer, regardless…Continue Reading “Customer care – get the basics right”